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The Easy Way To Do Keyword Research For Free

Keywords are what keep search engines in demand and ultimately make the world wide web go round.

Matt Janaway
7 min readMay 4, 2022

Search engines use keywords to determine what a web page is all about. It is therefore vital that every web page you create targets a keyword or set of keywords. A web page without keywords or focused content is a missed opportunity as search engine crawl bots will struggle to determine what the page is all about. This will result in poor search engine rankings and more importantly, the loss of online digital visitors. When curating your website, the aim is to pick a range of keywords that will help categorise your pages. However, there might be hundreds of words that relate to your website.

So, how can you separate the best from the rest, and figure out which keywords you should use? It all comes down to steady and thorough keyword research. Many people think that this keyword research takes up loads of time and will deplete budgets. However, there are ways you can easily do keyword research for FREE, as this article will show you.

Look at your competitors

If you’re completely devoid of any keyword ideas, then a good place to start is with your online competitors. Take a look at the keywords they’re having success…

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Matt Janaway
Matt Janaway

Written by Matt Janaway

Matt Janaway is a successful Digital Marketer and Entrepreneur. In the ’00s, he built & purchased 10+ successful eCommerce stores.

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