Content Strategy for Mobile: Ultimate Guide
You’re pushing away more than half of your customers if you don’t have a content strategy for mobile. Don’t be that business.
Fact: You’ll lose loads of leads and sales without a mobile content marketing strategy.
55 percent of all internet traffic comes from mobile devices. And that number doesn’t even include tablets.
Without a content strategy for mobile, you’re pretty much telling more than half of your potential audience that you don’t take their visit seriously.
That has to stop.
In this post, I’ll help you develop a solid mobile content marketing strategy to grow your digital footprint for 2022 and beyond.
But before I get to the juicy stuff, an important introduction…
What is mobile content marketing?
TL;DR — it’s content marketing that targets smartphone and tablet users.
Just like regular content marketing, mobile content marketing is also broken down into a handful of areas. This includes mobile video marketing, SEO, landing page optimisation, and so on.
Now that we’re all on the same page, it’s time to get to work.